I was approached by Family Design to develop a series of aesthetic family planners for high-end interior shops in Denmark. I created a concept of minimal abstract nature illustrations to capture the changing seasons throughout the year. For this particular project it was important to create something functional as well as aesthetically pleasing.

Dimensions: A5 (148 x 210mm, inclusive of a white border measuring approx. 10mm)
Paper: 350g Soporset Premium Offset
Note: Editions of 100. 
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I first began by laying out landscape photos on a table looking to create visual interest in different nature settings for the illustrations. Yet as I continued exploring options, I felt it was important to establish a more meaningful foundation to base the design upon. During the following days, I tried to look further into abstraction and linear compositions as aspects of the landscape. I wanted to create illustrations that did not only depict landscapes but make the viewer use their imagination. It was a very free process, where I was allowed to experiment. To me the functionality of a family planner was important, you had to be able to see what you were writing on top of the image. This created positive dogmas for the color pallet and detail degree of the illustrations. 

Within the final family planner, viewers will find 12 abstract illustrations inspired by landscapes from all over the world, alongside 12 pages of structured monthly planning. The back page of the planner is a yearly planner, for you to note down birthdays and events. 

A special thanks to: Family Design.